Why the market matters as much as the property
A good property in a weak market can underperform for years. Supply, demand, local incomes and rental conditions set the tide that every property in an area rides on.
What we compare
- Supply: new dwellings approved and under construction, and land release
- Demand: population growth, migration and household formation
- Rental conditions: vacancy rates, rent trends and days to lease
- Affordability: prices against local incomes
- Economy and infrastructure: employment diversity and committed projects
- Risk: flood, bushfire and dependence on a single industry
How a market makes the shortlist
- 01Compare
Markets across Australia are compared side by side on the same measures.
- 02Rule out
Each excluded market is written down with its reason.
- 03Shortlist
The markets that fit your plan and budget go forward to the property search.
We show evidence and risks, not predictions. Nobody can promise growth, and anyone who does should worry you.
Common questions
Do you only buy in Sydney?
No. We buy nationally, wherever the research and your plan point.
Can I choose the market myself?
Yes. If you have a preferred area, we test it against the same measures and tell you honestly what we find.
Where does your data come from?
Government, regulator and commercial data sources, which we cite in our research notes.
Related
General information only. It does not consider your objectives, financial situation or needs, and is not financial, credit, tax or legal advice. Rules change, so check current law and get advice from a licensed professional before acting.